SME operating system

The business OS for African SMEs.

Catalyst unifies your leads, projects, tasks, finances, and client relationships into one workspace. WhatsApp integration built for Rwanda. MoMo tracking built for Kigali. No training required.

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Leads workspaceLive

8 leads qualified today

5 tasks pending

RWF 182K net revenue

Day one

Deployment with credits

Zero

Training required

Real

WhatsApp + MoMo integration

How it works

From lead to close in one system.

Three steps. No training manual. No complicated setup.

Lead comes in

A lead messages your WhatsApp, website form, or Facebook. Catalyst responds instantly, day or night.

Catalyst qualifies

Name, budget, location, intent, timeline, captured automatically. Agent wakes up to a qualified lead ready to close.

Team takes over

Agent picks up with full context. Viewing scheduled, offer made, deal closed. Catalyst logs everything to the Context Store.

Live workspace

Leads.

WhatsApp and Facebook leads in one inbox. Assign to teams, track follow-ups, and generate performance reports automatically.

WhatsApp Business APIAuto-qualificationMulti-agent assignmentPipeline trackingFollow-up automationPlain-language reports

Start with Leads

LeadsCatalyst workspace

WhatsApp and Facebook leads in one inbox. Assign to teams, track follow-ups, and generate performance reports automatically.

Catalyst AI active in this workspace

Features

Built for how businesses actually work.

Every feature exists because a business owner asked for it. No enterprise bloat. No training manual. Just tools that work the way you do.

WhatsApp-first

Leads message your WhatsApp. Catalyst responds instantly, qualifies them, and hands off context to your team.

Native WhatsApp Business API integration with auto-qualification bots that capture name, budget, location, and intent before your team even wakes up.

Multi-agent team

Every agent works from the same system. Assign leads, track ownership, never lose context when someone is out.

Unified inbox with lead assignment, ownership tracking, and handoff notes. No lead falls through the cracks when agents switch shifts.

24/7 automation

Leads come in at night? The auto-responder captures name, budget, location, and intent. Your team picks up qualified leads in the morning.

Always-on auto-responder with contextual follow-up sequences. Capture and qualify leads at any hour with no human intervention.

Multilingual

Qualify leads in English, French, or Kinyarwanda. Your market speaks multiple languages, so should your CRM.

Automatic language detection and response in English, French, and Kinyarwanda. Your CRM speaks the languages your customers do.

MoMo integration

Track Mobile Money transactions directly against your business records. No more manual entry.

Direct Mobile Money integration with automatic transaction matching, receipt generation, and reconciliation against business records.

Plain-language reports

Not dashboards, sentences. "Your lead conversion dropped 12%. You have 4 overdue invoices." What the CEO actually needs to know.

Daily briefs written in plain language with actionable insights. No dashboards to interpret, just sentences that tell you what to do.

Testimonials

Used by real teams.

"Before Catalyst, leads went cold because nobody followed up. Now the system qualifies them before I even wake up."

Zack

CEO, Iwawe Properties · Kigali

"The daily brief replaced our chaotic WhatsApp group. Now I know what everyone is working on without asking."

Jean-Paul

Agent · Kigali

Ready when you are

Tell us the workflow that costs you the most trust.

We map it, show the first useful build, and recommend the smallest system that creates visible value quickly. No enterprise procurement required.

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